My sister and I have been looking at writing e-books – specifically, at writing a series of short e-books on specific topics. (For me, this would be in addition to any WIP I have going on, which would involve the cozy mystery genre.) To bring in a steady income, it is advised to have more than one book out there, so that someone who purchases one of your books, and likes it, has an option to purchase another one. Realistically, this will happen over time.
I also found it interesting that the “gurus” are presenting three basic ways in which the content of such e-books can be obtained: (1) write it yourself, (2) hire it out (give someone a topic and a rough outline, and let them write it), or (3) use content that is in the public domain. I am a writer – I write my own material! Period! I am not putting someone else’s material up under my name (nor would I write the material for someone else – I would be paid a one-time fee, and they would be continuing to make money), and I am not going near public domain and possible copyright infringement issues. I do not see how anyone can seriously suggest anything other than writing your own material. Okay – rant over!
What I have decided to do is put up a short e-book (approximately 20,000 to 30,000 words) every quarter. These will be self-help books by nature, and will co-ordinate with each other. Someone who buys one book will be interested in the topic of future books. Once I get a backlog up, someone who buys a current e-book will be able to purchase past e-books and look forward to purchasing future e-books. All of my e-books will list both previous books, and the topic of the next book.
I am not going to promote heavily, but my sister has come across some really great material along this line. One thought was to purchase your own e-book, and at the same time purchase one of the best-selling e-books that are along the same topic. In that way, you will be listed in the section “People who purchased this book also purchased …”. Incredible promo for very little money!
Another thing that my sister came across was contacting the authors of the best-selling e-books on your topic, and asking them if they would be willing to review your book. At the same time, you offer to send them your e-book for free. Combine this with getting friends and contacts of your own to do reviews, and I think you have a plan!
I am really happy that I expanded my business plan to include short e-books on specific topics. It gives me a break from working on my WIP, allows me to research a new topic, and to see results in a very short time. By results, I am referring to my book being up for purchase, not that I think I will have a ton of people immediately purchasing it!
Lots to think about here!